Phoebe Myles is a Senior Consultant with Teneo based in London. She has experience in corporate strategic communications, reputation strategy, brand positioning and business culture.
Phoebe works with clients from a range of sectors to help them better understand their operating context and core audiences through both qualitative and quantitative research. She has deep experience in conducting stakeholder research, helping to identify key individuals and audiences that can help business drive reputation and trust. She is also an expert in landscape analysis, helping business with build robust strategic plans that can maximise opportunities and protect against operational and reputational challenges. Phoebe also works with clients to build stronger go to market brands, particularly businesses that have built a broad portfolio through acquisitions. Using her research background, she helps her clients build evidence based brand positions as well as future-proofed brand architectures that can support future mergers and acquisitions.
Since joining Teneo in 2017 she has worked for a range of clients including Shell, Primark, McDonald’s, Yoox Net-a-Porter, Camelot, Balfour Beatty, NatWest, GSK and Astellas . Phoebe also works in our Culture and Change practice area, looking at how businesses can develop a Culture that helps them to meet their business goals.