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Debbie specialises in building and protecting the reputations of some of world’s best known brands, companies and charities.
She brings her passion and 15 years’ experience to leading transformative campaigns and high impact communications programmes for clients across a range of sectors, spanning food and drink, sport, retail, energy, FMCG and not for profit.
Starting with understanding the business need, she combines strategy with creativity and her strengths as a leader of internal and client teams, to create and lead execution of insight driven campaigns that engage multiple audience groups to transform reputations and deliver against business objectives.
Whether building stories that maximise media interest, developing content to inspire audiences on digital platforms, creating events to engage policy makers and shapers or building stakeholder coalitions to support a shared goal, Debbie excels at integrated campaigning that positions companies and brands at the heart of the external agenda.
Context “COP28 occurred at a decisive moment in the fight against climate change. It’s important that the outcome of the Global Stocktake clearly reaffirms the need for limiting global temperature rise to 1.5°C and that this requires drastic reductions in emissions this decade. For the first time, there is a…
Where Does COP26 Leave Us? Following overtime negotiations, the gavel fell on the two-week summit with a new global agreement, The Glasgow Climate Pact, reached with an ambition to reduce the worst impacts of climate change. Seasoned attendees observed this conference, where civil society, indigenous communities and business made their…
