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From Rhetoric to Regulation: The Rise of Buy European Industrial Policy

February 20, 2026
By Benoit Cormier, Otto Laird & Julia Brandcamp

Article by


Julia BrandcampAssociate Consultant

The European Union is entering a new phase of industrial policy, as political calls for “Buy European” translate into binding regulation and a more assertive approach to economic sovereignty. This analysis examines how the Industrial Accelerator Act and the evolving European preference regime could recalibrate trade openness, reshape investment risk and influence strategic decision making for companies with exposure to the EU market.

The views and opinions in these articles are solely of the authors and do not necessarily reflect those of Teneo. They are offered to stimulate thought and discussion and not as legal, financial, accounting, tax or other professional advice or counsel.

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