Julia Hui is an award-winning digital strategist on the Teneo Executive Social Media team.

Julia partners with CEOs and senior leadership teams on strategy and crisis management, with a focus on brand building and reputation on social platforms. In her role, she keeps a pulse on trends/cultural issues and leans into opportunities to carve out a space for her clients to be thought leaders.

She has spent over 15 years at the intersection of storytelling and communications, digital and social media marketing, and helping CPG, Technology, and Retail brands build authentic Communities online.

Prior to joining Teneo, Julia was Head of Social Media Strategy at eBay managing the Digital Center of Excellence, influencer marketing, content strategy, and social risk on the Global Communications and eBay for Charity teams, as well as leading Strategy and Operations for the Global Social CX. Previous to that, she was at Edelman Digital and Kaplow PR leading social media efforts across Unilever’s personal care portfolio.

Julia received her Masters in Corporate Communications from Baruch College and holds a dual Bachelor of Arts degree in English Rhetoric and History from Binghamton University.