Teneo Announces Strategic Investment in Altius8
Teneo, the global CEO advisory firm, today announced its strategic investment in Altius8, a leading-edge advisory firm designed to meet the evolving commercial demands of the modern sports, media and entertainment industries.
The launch of Altius8 represents a bold step forward in the business of sport, media and entertainment—combining Teneo’s global platform and critical issues advisory capabilities with deep sector expertise to help rights holders, investors and leading global companies unlock long-term, sustainable growth.
Founded by industry leaders Victoria Timpson, Ali Edge, Tom Liston-Jones and Flo Lafaye, the Altius8 team brings deep expertise delivering transformative sports partnerships at Manchester United and Formula 1, where they led some of the industry’s most innovative and impactful initiatives.
Altius8 will deliver elite advisory services that fuse commercial strategy, innovation and technology. The firm helps major corporations maximize the value of their sports partnerships, enables rights holders to scale revenue and advises investors on capital deployment to drive stronger returns across the sports ecosystem.
As a founding investor, Teneo provides Altius8 with the strategic platform, global connectivity and multi-disciplinary support to accelerate its impact and scale its capabilities. Together, Teneo and Altius8 are setting a new standard for how sport is monetized, experienced and transformed—empowering clients to lead through disruption and shape what comes next.
“Sport, media and entertainment have become essential to how today’s leaders build relevance, drive growth and shape reputation,” said Paul Keary, CEO of Teneo. “Over the past decade, Teneo has advised some of the most influential organizations in global sport. Our investment in Altius8 builds on that legacy—pairing their exceptional commercial insight with our integrated platform to offer clients a truly differentiated advisory capability.”
“In today’s global sports ecosystem, competitive advantage is no longer about scale alone. Success is driven through foresight, agility and the ability to adapt to an entirely new commercial reality,” said Victoria Timpson, Altius8 CEO. “With Teneo’s backing, we’re building future-ready commercial strategies that help our clients drive enterprise value, attract investment and adapt to a rapidly evolving market.”
